The 2024 Sustainable Graduation Campaign was made by my team, Blue Marble Consulting, for the UCSB Sustainability department as a project for the professional writing capstone course, Business Communication for Client Projects. Working alongside the sustainability manager, Jewel Persad, our team developed media and campaign deliverables for the department to release throughout the spring 2024 quarter to promote and encourage sustainable practices for graduates and attendees. This document is the complete client report we wrote for Persad, which includes all of the deliverables and explanatory pages.

In the following quarter, I joined the Sustainability Department as a Communication Intern to continue to make additional materials for the campaign and release our media throughout the spring. The campaign was very successful and we were able to reach a broad audience because of our variety of media, such as emails, social media posts, posters and short-form videos.